About SMDI

Board of Directors

Richard Blume | Chairman, Steel Market Development Institute | Vice President, Commercial Steelmaking Group, Nucor Corporation

Richard Blume serves as Vice President, Commercial, for the Charlotte, NC-based Nucor Corporation's steelmaking group and has commercial responsibility for the Flat and Long Products groups in domestic and international markets. Prior to his current role, Mr. Blume held various positions with increasing responsibility at Nucor, including General Manager, Commercial Steel Group and Director of Sales and Marketing, where he was responsible for the sales and marketing coordination of Nucor’s Flat Products, including sheet and plate. Mr. Blume joined Nucor in 2000 as a sales manager at Nucor’s Crawfordsville, Indiana division. Previously, he spent 22 years with AK Steel Corporation serving in various operating and commercial positions. Mr. Blume holds a Bachelor of Science degree in Marketing from Miami University, Oxford, OH and a Master's degree in Business Administration from Wright State University, Dayton, OH.

Andrew Connor | Vice President, Commercial, ArcelorMittal Dofasco

Andrew Connor - SMDIAndrew was appointed to Vice President, Commercial in 2014 after having held the role of Director of Strategy for ArcelorMittal Americas. He began his career at ArcelorMittal Dofasco in 1985 holding several leadership roles including Director of Customer Service, Director of Quality Systems and Manufacturing Technology, Manager of Customer Service and General Manager of Environment and Energy. Andrew holds a degree in Chemical Engineering and a Master of Business Administration from McMaster University.




Lawrence W. Kavanagh | President, Steel Market Development Institute

Lawrence Kavanagh is the president of the Steel Market Development Institute (SMDI), a business unit of the American Iron and Steel Institute (AISI).  He is responsible for developing and executing strategies to advance the competitive position of steel in multiple markets in accordance with the SMDI Mission and Goals established by its Board.  Prior to his appointment in 2009, he served as AISI's Vice President of Environment and Technology.  Mr. Kavanagh came from Davy's International Automation Services Division (now doing business as Kvaerner and Voest-Alpine) where he was responsible for all phases of steel and aluminum industry capital project execution.  He is a graduate of the University of Notre Dame (BSEE) and the 'mini-MBA' program at George Mason University. He is also the Treasurer of the American Iron and Steel Institute.

Jeffery J. Moskaluk  | Chief Commercial Officer, SSAB Americas

Jeffery Moskaluk started his career in the steel industry in 1984 and joined SSAB (formerly IPSCO) in 1990. During his tenure at SSAB and its predecessors, Mr. Moskaluk held various positions with increasing responsibility in both the Commercial and Operating areas of the company.  In 2011, he was named to his current position as Vice President, Chief Commercial Officer, SSAB Americas.  Mr. Moskaluk's responsibilities include the area of: sales marketing, communications, sales information and strategy. Mr. Moskaluk has been active in various industry associations including the American Iron and Steel Institute (AISI), the Steel Market Development Institute (SMDI), a business unit of AISI, Metal Service Center Institute (MSCI), Canadian Institute for Steel Construction (CISC), Steel Structures Education Foundation (SSEF), Toronto Steel Buyers and Associates and the Association of Women in the Metal Industry.  Mr. Moskaluk graduated from the Wilfrid Laurier University, Waterloo, Ontario, with an Honors Bachelor of Arts degree and a Graduate Diploma in Business Administration.

Daniel G. Mull | Executive Vice President of Sales and Marketing, ArcelorMittal USA LLC

Daniel Mull was named Executive Vice President, Sales and Marketing at Mittal Steel USA, now ArcelorMittal USA, in 2006. Mr. Mull previously served as Vice President, Marketing. He joined the company in 2003 as Director, End User Sales for Ispat Inland Inc. Prior to his position at Ispat Inland, Mr. Mull completed a 30-year career at Bethlehem Steel Corporation, where he held various management positions including Chief Commercial Officer. During his career, Mull has had extensive experience in serving most steel consuming industries, including: automotive, construction, appliance and energy. In addition, his career included time in the oil field distribution business and developing supply-chain relationships with service centers. Mr. Mull previously served as Chairman of the SMDI Board of Directors from April 2009 until June 2015.

Eric S. Petersen | Vice President, Research and Innovation, AK Steel Corporation

Eric Petersen was appointed to the position of Vice President of Research and Innovation in February, 2015. In this role, he has the overall responsibility for the design and construction of AK Steel's new facility and will lead its effort to provide outstanding customer service, improve its existing product offerings, and develop new and innovative steel products. He will have the responsibility for the Customer Technical Services, Product Development and Application Engineering, Research and Innovation and Research Planning functions. Mr. Petersen began his career with the company in 1991 at Middletown Works, rising to various operating and quality control positions in the 1990s. He was promoted to General Manager, Rockport Works in 2000 and became General Manager, Carbon Steel Technology in 2004. He was named General Manager, Quality Assurance in 2006, Director, Customer Technical Services and Research in 2007, Director, Research and Innovation in 2010 and Director of Specialty and International Sales in 2012. He was named Vice President, Sales and Customer Service in 2013. Mr. Petersen holds of Bachelor of Science degree in Metallurgical and Materials Science degree from the Colorado School of Mines.